FinTech

working remotely

Figuring Out Remote Work in the Future Requires Settling the Balance of Control

Remote work has now gained widespread acceptance. As companies began to adjust to the impact of the pandemic, working from home emerged as the safest solution for many knowledge workers. This only accelerated a trend that had been gaining traction in previous years. The popularity of remote work is expected to continue, but it’s not […]

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food photography

Maximize Impact and Brevity with Your Product Photographs in Marketing

Marketing is all about reaching out to your consumers. And as online media and experiences increasingly influence our lives, businesses today can succeed or fail based on that digital connection. Yet the nature of the internet and social media is also changing the way we enjoy content. More than ever, people are seeking instant gratification.

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businessman sending emails

How Keyword Insights Can Help Your Business to Adjust to Changing Times

Amid the pandemic, people started shifting their lives online. And it’s a trend that seems likely to continue even after we move on from Covid-19. The boom in online shopping is here to stay. But as we continue to recover from a recession, consumer behavior can also shift unpredictably. More than ever, the internet is

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online marketing

Four Tactics to Maximize Your Trade Marketing Strategies

Marketing has many facets. There are advertising, branding, and direct marketing. There is also trade marketing, a field that many often overlook. However, this is a necessary discipline, as it allows you to build your network by finding suppliers, new business partners, and even clients. Many businesspeople have the impression that trade marketing is just

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business growth

How Does Micro-Influencing Affect Sales?

Throughout decades, marketing, advertisements, and commercials have been cornerstones in converting customer engagement into leads. Making people aware of your product has a significant impact on sales. As decades to pass, the traditional means of marketing products and making the public aware of your products are services have become saturated, especially when business owners are

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